Permisson

Copyright is extremely important to the music industry as it a legal shield that protects artists from having their work plagiarised. It also insures that the money earned from the song actually goes to the artist.

Song choice

The song we have chosen is Bedouin Soundclash-When the night feels my song . It took us some time to come to this decision as we had a lot of other suggestions to work with, but in the end we chose a song that we had a clear idea of what video could look like. We first toyed with the idea of using a Mumford and Sons track but decided that the music was too mellow and would be hard to work an interesting video around it. We also tried to use a Bombay Bicycle club track but we decided that it was a bit too hectic and that an intersting video that wasnt of just a band playing would just detract from the song.

The idea we had for When The Night Feels My Song was inspired by the feel of the music, I identified that the track was a walking song so we came up with the idea of having someone walking along and the background changing around them. The lyrics to the song are here.

Exploring Music video

In this blog i will be reviewing 4 music videos already in existence. This should give me a better idea of what does and dose not work in a music video.

The first video i looked at was Pulp's classic "Common People", i choose to look at this video as it it is a fantastic example of how good a straight forward video of a band just playing can be. The video (just like the song) is dominated by the presence of the front man Jarvis Cocker, but the use of eccentric 70's dance floor and colours gives this brit pop era video an edgy feel. The shot of Cocker in a giant shopping trolly is almost iconic added to later when he performed on top of the pops, in a giant shopping trolly.

The second video i chose to look was Godley and Creme's Cry this video caught my attention as it gave me great inspiration for my own video. A very simple technique of fading videos over the top of each other is used to give this video a very aery and spellbinding feel. This i think is also created by the constant eye contact with the audience, which also makes the you connect with the video and song a lot more.

The third video i turned my attention to was indie boys the maccabees' single Latchmere, i decided to explore this video as it is a perfect demonstration of just how successful stop frame animation can be. Latchmere is a home made video of just maccabee craziness, the beauty of this video is that there is no real reason for the things your seeing on screen its just a bunch a colourful mess turned magical. It is highly appealing as there is no story, meaning the only thing you have to concentrate on is the song and the aesthetically pleasing world created.

The final video i looked at is 50 Cent's 21 questions. I choose this video because it's very different to the others as it really tells a story. It starts of with 50 counting money for some un-known reason and then sirens are heard all very typical things for the start of a rap video, the thing i personally like about this video though is that it maintains it's kind of feature film feel all they way through and to be honest makes the action on screen more interesting than the song.

Intorduction

We have been set the task of making a music video for a song of our choosing. This task will be calling on all the skills i learnt in my from the A/S media task and it will build and develop those skills. The physical creation of the music video will be done in small groups and the research i do personally will recorded in this blog.