The first video i looked at was Pulp's classic "Common People", i choose to look at this video as it it is a fantastic example of how good a straight forward video of a band just playing can be. The video (just like the song) is dominated by the presence of the front man Jarvis Cocker, but the use of eccentric 70's dance floor and colours gives this brit pop era video an edgy feel. The shot of Cocker in a giant shopping trolly is almost iconic added to later when he performed on top of the pops, in a giant shopping trolly.
The second video i chose to look was Godley and Creme's Cry this video caught my attention as it gave me great inspiration for my own video. A very simple technique of fading videos over the top of each other is used to give this video a very aery and spellbinding feel. This i think is also created by the constant eye contact with the audience, which also makes the you connect with the video and song a lot more.
The third video i turned my attention to was indie boys the maccabees' single Latchmere, i decided to explore this video as it is a perfect demonstration of just how successful stop frame animation can be. Latchmere is a home made video of just maccabee craziness, the beauty of this video is that there is no real reason for the things your seeing on screen its just a bunch a colourful mess turned magical. It is highly appealing as there is no story, meaning the only thing you have to concentrate on is the song and the aesthetically pleasing world created.
The final video i looked at is 50 Cent's 21 questions. I choose this video because it's very different to the others as it really tells a story. It starts of with 50 counting money for some un-known reason and then sirens are heard all very typical things for the start of a rap video, the thing i personally like about this video though is that it maintains it's kind of feature film feel all they way through and to be honest makes the action on screen more interesting than the song.
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